Research Proposal

To explore student attitude towards the depiction of women in advertising, and whether or not it changes their consumer behaviour. The portrayal of females within the media has always been a controversial subject. It is argued that advertising doesn’t present a realistic view of women and their role in society. In her book ‘Controversies in…

Curiosity and Creativity

“We keep moving forward, opening new doors, and doing new things, because we’re curious and curiosity keeps leading us down new paths.” ― Walt Disney Dictionary.com defines curiosity as ‘the desire to learn or know about anything; inquisitiveness.’ Suzanne Murray says that curiosity is a way of inviting creativity and opening our minds to our unique…